WHAT ARE PRIMARY SOURCES OF DATA FOR B2B DATABASES?

Data is a very important weapon for creating and executing a plan in the domain of business-to-business marketing. In B2B databases, sources of data are of a primary nature. The nature of such sources, when understood, helps the business in optimizing its marketing strategy and hence doing better outreach. Understanding Primary Sources of Data

In the field of digital marketing, one such effective strategy is a process called the segmentation of lists. This is the division of your email list into smaller, more targeted groups based on certain criteria. Let's dive in and discuss why list segmentation plays an important role in successful marketing campaigns. Allows for Greater Personali